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#IChooseGoodness With Loacker


Founded in 1925 by Alfons Loacker, the family business grew over the last 90 years from a small, regional pastry shop in Bolzano, to a world-famous brand whose products inspire in over 100 countries. Even today, all Loacker products are manufactured at the foot of the Dolomites, in Unterinn (South Tyrol) and in Heinfels (East Tyrol), the highest quality standards. The company attaches particular importance to selected, natural ingredients and produces its products without additional flavorings and preservatives.



Recently, Loacker conducted an online survey asking Canadians how they choose goodness. The survey found that the majority of Canadians, 60% in total, aged 18-54 say that choosing goodness means spending time with family.

Canadians are going about their daily lives and carefully practicing physical distancing, more than half (53%) of Canadians aged 18-54 say they Choose Goodness through family dinners, and a full one third (33%) Choose Goodness through baking together.

Loacker has a great selection of wholesome recipes that your entire family can enjoy! Loacker chooses goodness in all its ingredients. Free of preservatives and using no added artificial colorings, added flavours or GMOs, its tasty wafer assortment use only the finest, natural ingredients made with exquisite Italian hazelnuts, an exclusive blend of cocoa, high quality milk and real Bourbon vanilla.

With two-thirds (64%) of Canadians feeling less guilty about eating or baking desserts that include pure ingredients and 83% of Canadians preferring wafers made with pure ingredients, you will be sure to make moments together easy and full of joy with Loacker.

Loacker and myself encourage you to choose goodness and try those recipes out for yourself! Share your creations on social media and remember to use the hashtag #IChooseGoodness



**No compensation was received for posting. Opinions are owned by Freda's Voice. Samples were received.

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