Skip to main content

Book Reviewer's Yellow Pages Blast

Book Reviewers Yellow Pages

Book Reviewer Yellow Pages: A Book Marketing Guide for Authors and Publishers Christine Pinheiro

Book blogging today has grown into a serious business. It is a necessary marketing tool to promote books and the Book Reviewer Yellow Pages—now in its sixth edition—is the definitive guide to this informal network of book reviewers. -Author David Wogahn, President of Sellbox.com

This book is designed to make book marketing easier. The Book Reviewer Yellow Pages is a popular book promotion reference guide for authors and publishers. Use this guide to learn about book tours, author etiquette, and how to write a good pitch to grab the interest of a book reviewer.

Updated every year, this reference lists hundreds of book reviewers, their contact information, submission guidelines, and genre preferences.


Grab Your Copy Now!
Amazon Kindle * PDF * Print


Book Reviewer Yellow Pages

Foreword by David Wogahn

I wrote my first eBook in 1991. In those days, like today, it wasn’t hard to do if you had something to say and a computer to produce it. But what was hard, was marketing those early eBooks. Even if you advertised the book on a service like CompuServe, Prodigy or AOL, how would you ever find people willing to tell other people about your book?

I “discovered” the Book Reviewer Yellow Pages more than five years ago; April 29, 2011 to be exact (then called The Indie Book Review Yellow Pages). Newspapers and magazines were still employing book reviewers and “book bloggers” were considered an anomaly, given the same respect that big publishers were giving the new-fangled eBook formats like Kindle.

Fast forward to today and those same reviewers—if they are still writing reviews—most likely have started a blog (and in fact might even be in this book). An indie author trying to get reviewed by a traditional media outlet is an exercise in futility. It’s also fair to say that eBooks have made the big publishers huge profits and now form a permanent part of their publishing operations.

Book blogging today has grown into a serious business. It is a necessary marketing tool to promote books and Christy Pinheiro-Silva’s Book Reviewer Yellow Pages—now in its sixth edition—is the definitive guide to this informal network of book reviewers.

Collectively they rival the promotional power of the large circulation newspapers and magazines. Individually they can help niche books break-out to a wider audience. And that’s what book marketing is all about: helping thousands of small products in scores of categories seek and find their own passionate audience.

How I met Christy is a testament to modern book marketing, itself a lesson for new publishers. As a long-time reader of the pioneering eBook news website Teleread.com, I came across an article saying that her second edition was available for free. Free is still a popular way to connect with readers but in 2011 it was the fastest, sure-fire way to get your name and book noticed. Everyone had Kindles to fill-up and as a book marketer and author, who couldn’t use a free directory?

By the time the fourth edition was published in 2013 it had grown to a 778 page tome. Seeing an opportunity for constructive feedback, I took to Amazon reviews to voice my ideas about what makes this guide book so important for my clients, and where I thought it could be improved. I’m happy to say that Christy read that review, contacted me, and took many of those suggestions to heart.

Here are the two things you should know about the Book Reviewer Yellow Pages:
  1. It defines a standard of etiquette. Christy’s 10 rules for author etiquette should be required reading for every author, regardless of whether or not book bloggers are part of your marketing mix. I confess it is so solid that I based a section of my own book, Successful eBook Publishing (Sellbox, 2012) on her advice. The blogosphere would be a better place if every author took her admonitions to heart in all their book promotion interactions.
  2. It codifies the essential facts about a book blogger, so you don’t have to. Shouldn’t we be able to just “Google” book bloggers and fire off emails to reviewers? Nope. In reality it isn’t that easy. Trying to find the pertinent information so you can approach the reviewer who is right for your book (see point 1) is going to take you hours! There are no standard website designs for review websites, and you will need to visit each one (again, see point 1). Here is where the Book Reviewer Yellow Pages shines. Your small investment will pay big dividends in saving time in finding the relevant reviewers, and their contact information.
But one thing still remains the same, as it did for me in 1991. You simply must get people talking about your book if you are ever going to be a successful author. A book no one talks about is even worse than a book that doesn’t make money.

And that’s where this wonderful community of book bloggers comes into play. Let the Book Reviewer Yellow Pages be your Michelin Guide to the Wild West World of book review bloggers.

David Wogahn

President, Sellbox.com

Publisher, PartnerPress.org

Author, Successful eBook Publishing


For more information visit:
The Book Reviewer Yellow Pages
Website * Facebook


50_Amazon_Paypal

$50 Blast Giveaway

Enter to win an Amazon Gift Card or Paypal Cash

Ends 6/1/15

Open only to those who can legally enter, receive and use an Amazon.com Gift Code or Paypal Cash. Winning Entry will be verified prior to prize being awarded. No purchase necessary. You must be 18 or older to enter or have your parent enter for you. The winner will be chosen by rafflecopter and announced here as well as emailed and will have 48 hours to respond or a new winner will be chosen. This giveaway is in no way associated with Facebook, Twitter, Rafflecopter or any other entity unless otherwise specified. The number of eligible entries received determines the odds of winning. Giveaway was organized by Kathy from I Am A Reader and sponsored by readinglight.com. VOID WHERE PROHIBITED BY LAW.

a Rafflecopter giveaway


**No compensation was received for posting. This site is not responsible for the giveaway or prize shipment. 

Comments

  1. How would you know if you are listed in the Yellow Pages? Would you be contacted before being added?

    ReplyDelete
    Replies
    1. People had to sign up to be added. The cut off date has passed. Contact Kathy @IAmAReader blog for more info.

      Delete

Post a Comment

Comments are moderated due to spammers.
All opinions welcome. Be yourself, and have a blessed day!

Popular posts from this blog

Never Let You Go by Chevy Stevens #EarlyReview (64)

The author of Still Missing targets her readership with a novel that hits all the notes they come to expect from her―and ratchets up the stakes even more. Lindsey Nash has left an abusive relationship and her ex-husband was sent to jail. She has started over with a new life, her own business, and a teenage daughter who needs her more than ever. When her husband is finally released, Lindsey believes she has cut all ties. There is no way he can ever find her and her daughter again. But she gets the sense that someone is watching her, tracking her every move. Her new boyfriend is threatened. Her home is invaded. Even her daughter is shadowed. Lindsey is convinced it's her ex-husband, even though he claims he is a different person and doesn't want to do her any harm. But can he really change? Is the one who wants her dead even closer to home than she thought?


Hardcover: 384 pagesPublisher: St. Martin's Press (March 14, 2017) - PRE-ORDER TODAY!ISBN: 9781250034564
AMAZON US   |  

7th Blogoversary! (#Giveaway)

Back in 2009, I decided to start this blog for book reviews. I had my other blog for photography, but didn't want to mix anything with it. So Freda's Voice was born.

I deleted the first post I ever wrote. It was just a bunch of blathering on about starting the blog. Much like the first paragraph here.


So let's get to the good stuff.
You know I can only celebrate how far Freda's Voice has come by giving back to you, the readers. Without you, this would be for me and me alone, and what would be the point in that?!

There will be one US and one Canadian winner. They can each choose a book from Amazon valued at $10 or less. 

Easy enough, right?!






a Rafflecopter giveaway


**No compensation was received for posting.

Italian Street Food Blitz (With #Giveaway)

Paola Bacchia is one of Australia’s most popular Italian food bloggers. On her blog, Italy on My Mind, she shares family memories and their connections to food. It won awards for best food blog in 2013 and 2015 from ITALY Magazine. Paola returns to Italy every year to expand her knowledge of Italian food, its traditions, and innovations.
Connect to the author:Website  ~ Twitter ~ Facebook ~ Pinterest ~ Instagram




Italy’s classic recipes are well known the world over, but few are aware of the dishes that reign on the flourishing Italian street-food scene. Hidden behind the town squares, away from the touristy restaurants, and down back streets are little-known gems offering up some of Italy’s tastiest and best-kept secret dishes that the locals prize.
ITALIAN STREET FOOD is not just another Italian cookbook; it delves into truly authentic Italian fare—the kind of secret recipes that are passed down through generations. Learn how to make authentic polpettine, arancini, stuffed cuttlefish, c…